Mission

To drive substantial revenue to small and medium-sized businesses by providing marketing solutions that communicate the brand effectively, measure the results of marketing efforts, and maximize the return on investment.

Value Proposition

R.O.Why! Marketing delivers brand leadership that increases new business, improves existing customer penetration and satisfaction, attracts and retains the best employees, and maximizes the return on marketing investments.

R.O.Why! Marketing is uniquely positioned to provide strategic marketing solutions that directly improve the client's bottom line, at a fraction of the cost of using larger agencies. By keeping overhead low, using a large network of freelance and small firm talent for outsourced services, and scrutinizing all costs to the client, R.O.Why! Marketing is able to offer rates that are far below the industry standard. Clients receive top-notch solutions that fit within their budget.

About the Principal

Brian LeCount started R.O.Why! Marketing as a marketing consultancy focused on developing innovative solutions that deliver significant revenue to small and medium-sized businesses. For 8 years, he's developed, tested, and implemented high-impact marketing strategies and programs for some of the nation's most successful companies in technology, entertainment, manufacturing, and healthcare. His efforts have generated hundreds of millions of dollars in revenue for our clients; over $115 million in new business in 2002 alone.

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